Generosity Update: People Give More During the Week
Churches that assume that people give primarily on the weekends are likely to miss out on an important insight. People prefer the convenience of being able to give on their phones, laptops, and tablets. They also prefer being able to give when they want–not just on Sunday morning or Saturday night.
For centuries, people have been going to church on Sunday (or Saturday, in some cases).
One significant part of going to church is passing the offering plate. While this may look different throughout different cultures, traditions, and time periods, the idea has remained the same: the offering plate represents a special time set aside to collect tithes and offerings. This is usually accompanied by a short message and prayer.
For most of church history, people have given to the church in the form of paper or metal currency. More recently, they have written checks.
And most recently, people have logged into church apps, sent text messages, and filled out giving forms online.
It’s this most recent iteration of the “offering plate” that we’re interested in at Tithely.
Online giving has skyrocketed in recent years, encouraged especially by the COVID-19 pandemic. But the vast majority of donors (and churches) who began to use online giving during the pandemic didn’t make the switch back to cash and checks once churches began to meet in person again.
In other words, people prefer the convenience of being able to give on their phones, laptops, and tablets. They also prefer being able to give when they want–not just on Sunday morning or Saturday night.
Surprise! Most People Give During the Week
Churches that assume that people give primarily on the weekends are likely to miss out on an important insight: church members want to be generous outside of Sunday service.
While going to church or hearing a specific message might lead them to give, they’re still more likely to take advantage of the opportunity to give at a different time during the week.
So, while many churchgoers still give on Sunday, the majority don’t.
We looked at billions of dollars worth of gifts and an entire year’s worth of giving to help us answer the question: When do church members give?
Here’s what we found.
While Sunday is still the most popular day to give, gifts given on Sunday still make up only one-third of all donations.
Over 70% of all gifts given occurred throughout the week, Monday through Saturday. Gifts increase on Friday (when paychecks hit), peak on Sunday, and then remain fairly steady throughout the remainder of the week.
This tells us that people like to give when it is convenient for them, not just when the plate is passed on Sunday.
What’s the big takeaway?
Offering digital giving options isn’t just a suggestion; it’s essential for church health. When most of your church members are more likely to give on a weekday than a Sunday, you need to make it as easy as possible for them to give on their phone, laptop, or tablet.
Make it Simple to Give Throughout the Week
Online giving is key for every church. With online giving like Tithely, you can easily set up recurring giving, safely input your credit/debit card information or ACH/bank information, and send a donation with just a couple of clicks.
To learn more about insights into online giving, check out our 2023 State of Giving ebook. This free downloadable resource is packed with data on how church members are giving now, how churches are budgeting for 2023, and how Tithely is helping churches to grow.
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For centuries, people have been going to church on Sunday (or Saturday, in some cases).
One significant part of going to church is passing the offering plate. While this may look different throughout different cultures, traditions, and time periods, the idea has remained the same: the offering plate represents a special time set aside to collect tithes and offerings. This is usually accompanied by a short message and prayer.
For most of church history, people have given to the church in the form of paper or metal currency. More recently, they have written checks.
And most recently, people have logged into church apps, sent text messages, and filled out giving forms online.
It’s this most recent iteration of the “offering plate” that we’re interested in at Tithely.
Online giving has skyrocketed in recent years, encouraged especially by the COVID-19 pandemic. But the vast majority of donors (and churches) who began to use online giving during the pandemic didn’t make the switch back to cash and checks once churches began to meet in person again.
In other words, people prefer the convenience of being able to give on their phones, laptops, and tablets. They also prefer being able to give when they want–not just on Sunday morning or Saturday night.
Surprise! Most People Give During the Week
Churches that assume that people give primarily on the weekends are likely to miss out on an important insight: church members want to be generous outside of Sunday service.
While going to church or hearing a specific message might lead them to give, they’re still more likely to take advantage of the opportunity to give at a different time during the week.
So, while many churchgoers still give on Sunday, the majority don’t.
We looked at billions of dollars worth of gifts and an entire year’s worth of giving to help us answer the question: When do church members give?
Here’s what we found.
While Sunday is still the most popular day to give, gifts given on Sunday still make up only one-third of all donations.
Over 70% of all gifts given occurred throughout the week, Monday through Saturday. Gifts increase on Friday (when paychecks hit), peak on Sunday, and then remain fairly steady throughout the remainder of the week.
This tells us that people like to give when it is convenient for them, not just when the plate is passed on Sunday.
What’s the big takeaway?
Offering digital giving options isn’t just a suggestion; it’s essential for church health. When most of your church members are more likely to give on a weekday than a Sunday, you need to make it as easy as possible for them to give on their phone, laptop, or tablet.
Make it Simple to Give Throughout the Week
Online giving is key for every church. With online giving like Tithely, you can easily set up recurring giving, safely input your credit/debit card information or ACH/bank information, and send a donation with just a couple of clicks.
To learn more about insights into online giving, check out our 2023 State of Giving ebook. This free downloadable resource is packed with data on how church members are giving now, how churches are budgeting for 2023, and how Tithely is helping churches to grow.
podcast transcript
For centuries, people have been going to church on Sunday (or Saturday, in some cases).
One significant part of going to church is passing the offering plate. While this may look different throughout different cultures, traditions, and time periods, the idea has remained the same: the offering plate represents a special time set aside to collect tithes and offerings. This is usually accompanied by a short message and prayer.
For most of church history, people have given to the church in the form of paper or metal currency. More recently, they have written checks.
And most recently, people have logged into church apps, sent text messages, and filled out giving forms online.
It’s this most recent iteration of the “offering plate” that we’re interested in at Tithely.
Online giving has skyrocketed in recent years, encouraged especially by the COVID-19 pandemic. But the vast majority of donors (and churches) who began to use online giving during the pandemic didn’t make the switch back to cash and checks once churches began to meet in person again.
In other words, people prefer the convenience of being able to give on their phones, laptops, and tablets. They also prefer being able to give when they want–not just on Sunday morning or Saturday night.
Surprise! Most People Give During the Week
Churches that assume that people give primarily on the weekends are likely to miss out on an important insight: church members want to be generous outside of Sunday service.
While going to church or hearing a specific message might lead them to give, they’re still more likely to take advantage of the opportunity to give at a different time during the week.
So, while many churchgoers still give on Sunday, the majority don’t.
We looked at billions of dollars worth of gifts and an entire year’s worth of giving to help us answer the question: When do church members give?
Here’s what we found.
While Sunday is still the most popular day to give, gifts given on Sunday still make up only one-third of all donations.
Over 70% of all gifts given occurred throughout the week, Monday through Saturday. Gifts increase on Friday (when paychecks hit), peak on Sunday, and then remain fairly steady throughout the remainder of the week.
This tells us that people like to give when it is convenient for them, not just when the plate is passed on Sunday.
What’s the big takeaway?
Offering digital giving options isn’t just a suggestion; it’s essential for church health. When most of your church members are more likely to give on a weekday than a Sunday, you need to make it as easy as possible for them to give on their phone, laptop, or tablet.
Make it Simple to Give Throughout the Week
Online giving is key for every church. With online giving like Tithely, you can easily set up recurring giving, safely input your credit/debit card information or ACH/bank information, and send a donation with just a couple of clicks.
To learn more about insights into online giving, check out our 2023 State of Giving ebook. This free downloadable resource is packed with data on how church members are giving now, how churches are budgeting for 2023, and how Tithely is helping churches to grow.
VIDEO transcript
For centuries, people have been going to church on Sunday (or Saturday, in some cases).
One significant part of going to church is passing the offering plate. While this may look different throughout different cultures, traditions, and time periods, the idea has remained the same: the offering plate represents a special time set aside to collect tithes and offerings. This is usually accompanied by a short message and prayer.
For most of church history, people have given to the church in the form of paper or metal currency. More recently, they have written checks.
And most recently, people have logged into church apps, sent text messages, and filled out giving forms online.
It’s this most recent iteration of the “offering plate” that we’re interested in at Tithely.
Online giving has skyrocketed in recent years, encouraged especially by the COVID-19 pandemic. But the vast majority of donors (and churches) who began to use online giving during the pandemic didn’t make the switch back to cash and checks once churches began to meet in person again.
In other words, people prefer the convenience of being able to give on their phones, laptops, and tablets. They also prefer being able to give when they want–not just on Sunday morning or Saturday night.
Surprise! Most People Give During the Week
Churches that assume that people give primarily on the weekends are likely to miss out on an important insight: church members want to be generous outside of Sunday service.
While going to church or hearing a specific message might lead them to give, they’re still more likely to take advantage of the opportunity to give at a different time during the week.
So, while many churchgoers still give on Sunday, the majority don’t.
We looked at billions of dollars worth of gifts and an entire year’s worth of giving to help us answer the question: When do church members give?
Here’s what we found.
While Sunday is still the most popular day to give, gifts given on Sunday still make up only one-third of all donations.
Over 70% of all gifts given occurred throughout the week, Monday through Saturday. Gifts increase on Friday (when paychecks hit), peak on Sunday, and then remain fairly steady throughout the remainder of the week.
This tells us that people like to give when it is convenient for them, not just when the plate is passed on Sunday.
What’s the big takeaway?
Offering digital giving options isn’t just a suggestion; it’s essential for church health. When most of your church members are more likely to give on a weekday than a Sunday, you need to make it as easy as possible for them to give on their phone, laptop, or tablet.
Make it Simple to Give Throughout the Week
Online giving is key for every church. With online giving like Tithely, you can easily set up recurring giving, safely input your credit/debit card information or ACH/bank information, and send a donation with just a couple of clicks.
To learn more about insights into online giving, check out our 2023 State of Giving ebook. This free downloadable resource is packed with data on how church members are giving now, how churches are budgeting for 2023, and how Tithely is helping churches to grow.